Cross-border online shopping has existed for many years, despite hefty import duties, long delivery times and complicated return processes. Today, merchants are focused on improving this experience. Factors such as the growth of marketplaces, improved Internet speed and cleaner checkout processes have provoked a positive shift in cross-border ecommerce. Explosive use of mcommerce has led to a more connected consumer with an expectation for omnichannel experiences. Our annual white paper explores the business drivers and opportunities for online merchants to pursue a seamless international business.
Our 2015 report is the result of a collaborative survey with CardNotPresent.com. Merchants, PSPs, acquirers and consultants were polled on their cross-border ecommerce strategies, business drivers and challenges. Industry experts from organizations such as Travix International, Western Union, STJ Retail and Flying Lynx give their candid opinions on international business. Topics such as the explosion of mcommerce, how to be an omnichannel online merchant, and tackling compliance complexities are discussed.
This paper is one of the most comprehensive and extensive reports on cross-border ecommerce available. The layout by region allows for easy navigation, quick drilling down and extraction of key data from markets of interest.
China was the strongest ecommerce market at the end of 2014 by some margin, and growth rates are still strong despite a rocky economy in 2015. Our survey results indicate that, not only are merchants more engaged in cross-border ecommerce, they are focusing on emerging markets more than ever before.
We’re entering an omnichannel world in which companies that know how to handle the complexities of operating globally will take the lead.
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