2016 has set the scene for global political and economic unrest: Brexit, a European migrant crisis, a controversial American presidential election campaign, and economic downturn in China.
Cross-border ecommerce has evolved remarkably since our first global survey in 2013, often in line with global trends. The subdued appetite for risky international business expansion from our survey respondents is reflected in these unsettled times.
The latest figures, however, reveal that cross-border ecommerce is thriving. Over 20 percent of global online trade is now cross-border, with Asia Pacific expected to account for almost half of all international business by 2020.
Are you looking for the most effective international business techniques? Or are you interested in the most common payment methods in a specific country? Or how Brexit could affect future cross-border trade?
This annual cross-border ecommerce white paper is the perfect read to answer these questions. Our paper also analyzes the evolution of mobile commerce, how the mobile shopper and data science is positively impacting omnichannel capabilities, and how to capitalize on this movement.
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